A Catalyst to Growth

Twenty years of recurring revenue growth optimization has allowed us to identify the common markers of the strongest growth programs and share them with you.


Know Better

We approach new challenges with a diagnostic process that very quickly identifies if, where, and how HoK can support the effort to achieve your goals. Success stems from our collaboration so we make sure to fully understand that fit before presenting a proposal that may otherwise be off-base and a waste of your time. 

What you can expect.

Our diagnostic is built on experience across all kinds of recurring revenue, subscription, membership, and loyalty businesses, having identified the characteristics of an optimal growth program throughout the subscriber journey. We look at hundreds of characteristics to find better alignment between the subscriber expectations and the product experience in order to maximize recurring revenue growth. 



The process is highly collaborative, designed to give you a very clear picture of the opportunities and how our team can complement yours to achieve your goals.


The process takes a few weeks and culminates in a work session to review and discuss findings and collectively define the future roadmap.


We work with you to decide the best path forward for future work to be executed by your team or ours as the need requires.


We're happy to work with our clients through ongoing growth optimization engagements, as consultants or to help develop in-house teams.

Other Services



 SubscriptionWorks offers access to our best practices and product-specific consultation. This package is customizable and includes access to our private community of executives from the world's leading subscription companies.


Ongoing Engagements

When ongoing support from a trusted partner is necessary, your team can lean on ours for product growth optimization across the entire subscriber journey. We add bandwidth, depth of experience, skill, scale, and pace to meet your growth goals, working together.

"In the eight years we have worked together, our business has had growth at double digits year over year. They have always been creative in their approach to our business and provide a compelling level of knowledge.”


Together with our clients

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Let's talk. 

Send us a note and we'll reach out to set up a time to chat.