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VP Consumer Marketing at The LA Times, Katie uses data to create consumer insights, identify white space opportunity, and deliver growth and lifecycle marketing strategies that meet/exceed revenue and performance goals. She’s joining our SubscriptionWorks community for an AMA on July 12 to dig into retention through lifecycle marketing, providing answers to members’ questions about her approach to growing subscriber LTV throughout the journey.
Free for SubscriptionWorks members (click here to learn more about becoming a member).