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Ask Me Anything: Jessica Sejeck, Adweek

SVP, Audience Development and Marketing

Held on Monday, November 15, 2021 at 1:00 PM EST

During this text-based event, Jessica Sejeck from Adweek utilized her wealth of knowledge to demonstrate how to grow your subscriber network.  We thoroughly enjoyed her guest speaking at our AMA!

Since joining Adweek in 2017, she has been instrumental in the eightfold growth of Adweek’s proprietary audience database. In 2018, Sejeck launched Adweek's membership model, which has grown the paid subscriber base by 190%. In 2019, she was put in charge of the newly merged audience development and marketing departments, a team whose efforts drove registrations for Adweek’s rapidly expanding event schedule. In 2020, Adweek hosted over 50 events with over 90,000 registrations. In her new role, Sejeck will continue to focus on further driving subscription growth in collaboration with the editorial and product teams and will oversee the creative services department.

Curious about how an AMA works - take a look at our AMA FAQs.

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In this community of subscription executives, you’ll have the opportunity to learn from and share with your peers one as we all grow better, together.

  • Regular AMAs with executives from the world’s leading subscription companies
  • Real-time peer feedback on issues you need to solve
  • Networking with subscription executives (no vendors)
  • Access to a subscription specific job board
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SubscriptionWorks Packages

Your team's needs are as unique as your subscription product - we’ll work alongside you to ensure you’re getting what you need to drive growth.

SubWorks

SubscriptionWorks

Starting at $50,000 per team

 SubscriptionWorks offers access to our best practices and product-specific consultation. Customizable and includes access to our private community of executives from the world's leading subscription companies.

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Community Only

$495 per person

In an ever-changing landscape, we need one another. To provide support to leaders and teams we built a community of subscription leaders to learn from and share with one another as we grow better, together - hosted in Slack.

Join executives from the world’s leading subscription brands

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Past Events

2

DEI & Antiracism Training Series

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SubscriptionWorks AMA:
TJ Huttner, Audible.com

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SubscriptionWorks AMA:
Piper Rosenshein, A+E

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SubscriptionWorks AMA:
Neil Katz, Advance Local

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SubscriptionWorks AMA:
Anna Bishop Rehrig, Strava

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SubscriptionWorks AMA:
Ben Foster, WHOOP

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SubscriptionWorks AMA:
Garima Sinha, Instacart

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Happiness Retreat 2022: Happiness and Respecting Boundaries

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SubscriptionWorks AMA:
Alaina Browne, The Atlantic

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SubscriptionWorks AMA:
Nini Diana, HBR

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SubscriptionWorks AMA:
Chandler Delmas, Cinemark

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20th Anniversary Celebration
Viewing Party

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Growth Retreat 2021: Relationship Focused

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SubscriptionWorks AMA:
Jessica Sejeck, AdWeek

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SubscriptionWorks AMA:
KC Duggan, Mindbody

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SubscriptionWorks AMA: Laurie Truitt, TIME

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SubscriptionWorks AMA: Saleem Malkana

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SubscriptionWorks AMA: Erica Alfonzetti, Volvo

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SubscriptionWorks AMA: Mike Orren, Dallas Morning News

3

2021 Development Intensive

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SubscriptionWorks AMA: Andrew Sonnichsen, Cinemark

4

Recurly x HoK Subscriber Growth Workshop

5

2021 Happiness  Retreat - Internal

8

2020 Growth Intensive Internal Retreat  

7

Subscription Insider x HoK Marketing Bootcamp

9

The Produce Box x HoK Subscriber Growth Webinar

7

Subscription Show 2020

6

2020 Development Intensive

Let's talk. 

Send us a note and we'll reach out to set up a time to chat.

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